"Trick or Treat" 2nd Annual Children of Nevada Childhood Cancer Event!

Sugar Factory Hosts Sugar Factory Hosts Second Annual “Trick or Treat” for Children of the Nevada Childhood Cancer

Children of the Nevada Childhood Cancer Foundation (NCCF) will “trick or treat” in a candy paradise with a special Halloween party at Sugar Factory in Miracle Mile Shops at Planet Hollywood Resort & Casino from 8 a.m. until noon on Sunday, October 31.

The festive Halloween party invites NCCF children and their families to dress up in their favorite Halloween costumes and indulge in Sugar Factory’s world-famous confections. The children will be treated to a “kid in a candy store” experience at Sugar Factory with an endless amount of sweets available for their choosing.

This is the second annual NCCF Halloween event hosted by Steve and Charissa Davidovici at Sugar Factory, and is held in honor of Linda Leff.

Sugar Factory isn’t your average sweet spot. The brand has made confections part of popular culture and has turned sweets into the latest designer accessory. Sugar Factory’s signature Couture Pop collections have already hit the red carpets in the hands of celebrities at major events in Miami, Los Angeles, New York City and Las Vegas. Kim Kardashian, the Pussycat Dolls and Britney Spears are now endorsing their very own Couture Pops, and are just part of the buzz that has made Sugar Factory a staple in such national media as People, OK!, Us Weekly, In Touch Weekly, NBC’s “Today Show” and more. The Sugar Factory brand has become an instant hit across the country – offering everyone a sweet escape. For more information please visit www.SugarFactory.com.

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Miracle Mile Shops is open 10 a.m. - 11 p.m. Sunday – Thursday and 10 a.m. – midnight Friday – Saturday.  For more information, please call (888) 800-8284 or visit www.miraclemileshopslv.com.

Miracle Mile Shops at Planet Hollywood Resort & Casino is a 1.2 mile retail/entertainment complex at the heart of the famed Las Vegas Strip featuring 170 specialty stores, 15 restaurants and three live entertainment venues.  The center is home to the affordable fashions of H&M; Sugar Factory, the sweet shop adored by Hollywood’s hottest celebrities; surfing lifestyle retailer Billabong; GUESS by Marciano; Urban Outfitters; True Religion Brand Jeans; 15,000-square-foot nightclub and restaurant Cabo Wabo® Cantina; Las Vegas’ very own Sin City Brewing Co.; Club Tattoo, featuring some of the best tattoo artists and body piercers in the nation; the only Ben Sherman in the city; as well as a multi-million dollar fountain show.  Miracle Mile Shops is owned by David Edelstein and Aby Rosen, in conjunction with leasing and marketing consultant Robert K. Futterman & Associates LLC.  For more information, visit www.miraclemileshopslv.com.